NP Digital, the performance marketing agency founded by renowned digital marketer and New York Times Best Selling Author, Neil Patel, has announced the establishment of its regional office in Singapore. The agency has appointed Manuel Denoual, a seasoned digital marketing expert, as the Managing Director to lead the new office.
Denoual has over 15 years of experience in the industry, having worked at prominent companies such as OMG and Dentsu, and more recently, Twitter as a Senior Client Partner. He is well-poised to take on the new position, according to APAC Managing Director, Dan Kalinski, who said that Denoual has a credible and proven track record.
NP Digital’s expansion into Singapore is in response to the high demand for their services in the Asia-Pacific (APAC) region, which is expected to reach a value of $1 trillion by 2030. The agency plans to provide full-funnel expertise in marketing, SEO, data and analytics, consumer insights, and many more, paving the way for innovation and sharing expert insights to different brands all over the world.
The use of the “growth marketing” approach is NP Digital’s competitive edge, which drives digital transformation by optimizing the use of things such as SEO and CRO and replaces analogue and mass campaigns. This strategy is predicted to help over 3 million marketers all over the globe.
NP Digital currently has more than 500 clients worldwide, including notable companies such as CNN, Adobe, and SaaS companies. The expansion into Singapore marks the first office in Southeast Asia, and the agency plans to continue expanding to other areas.
Manuel Denoual expressed his excitement in leading the Singapore office and said he will ensure to address clients worldwide on multiple touch-points. He believes that the expansion is an indication of how the company understands the need of brands in today’s digital economy and aims to provide for firms of different sizes, from medium-enterprises to publicly-listed ones.
The establishment of NP Digital’s Singapore office is a strategic move in the agency’s growth plan, recognizing the importance of the APAC region’s growing demand for digital marketing services. With Denoual’s leadership, the agency is well-positioned to provide value and insights to brands in the region and around the world.