In a strategic move to bolster its presence and expand its operations in Southeast Asia, Google Cloud has appointed Mark Micallef as the Managing Director for the region. With his extensive experience in sales, management, and technical fields, Micallef is expected to enhance Google’s regional strategy, workplace culture, and revenue-generating capabilities for Google Workspace and Google Cloud.
Micallef will lead diverse teams of experts to develop innovative solutions and improve customer experience, leveraging artificial intelligence and other advanced technologies. The aim is to support the region’s transition into a more digital economy and assist businesses in Southeast Asia in optimizing their operations and scaling their market presence.
Having previously served as the senior vice president and Managing Director of the APAC headquarters of Anaplan, a California-based company, Micallef brings a wealth of knowledge and expertise to his new role. He played a vital role in driving Anaplan’s growth in Southeast Asia, New Zealand, Australia, India, China, Korea, and Japan. Prior to his tenure at Anaplan, Micallef made significant contributions to the development and expansion of prominent companies such as Trend Micro, Cloudera, and Citrix across the same region.
Commenting on his new role, Micallef expressed enthusiasm about the potential for artificial intelligence in transforming businesses in Southeast Asia. He highlighted the growing interest in generative AI among enterprises seeking to streamline their processes and gain a competitive edge in the market.
In his new position, Micallef will report directly to Karan Bajwa, the Vice President of Asia Pacific at Google Cloud. Bajwa acknowledged the vital role of Southeast Asia in driving Google Cloud’s growth, emphasizing the region’s projected value of $300 billion by 2025. He expressed confidence in Micallef’s ability to navigate the complex digital landscape and contribute to the company’s success. Bajwa further highlighted Micallef’s expertise and experiences across diverse industries as valuable assets to Google Cloud.
The appointment of Mark Micallef underscores Google’s commitment to expanding its presence and strengthening its foothold in the Southeast Asian market. With his extensive background and visionary leadership, Micallef is poised to drive Google Cloud’s growth in the region, facilitate digital transformation for businesses, and help Southeast Asia realize its immense potential in the digital economy.
Google Cloud also recently partnered with organisations in Singapore, such as the Ministry of Communications and Information (MCI), the Smart Nation and Digital Government Office (SNDGO), and the Monetary Authority of Singapore (MAS), during the Singapore Summit. The partnership is said to help with the use of AI in the region as well.